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M&S Easter Hamper Deal Amidst Rising Chocolate Costs
about 1 year agoGB
Easter is approaching, and while many are searching for chocolate treats, reports indicate a sharp rise in confectionery costs and 'shrinkflation'. However, a notable deal allows savvy shoppers to grab a £25 Marks & Spencer luxury Easter hamper for under £10.
Key Insights
•
M&S Deal:: A £25 M&S 'Easter Treats Letterbox Gift' hamper can be purchased for £9.58 (£9.79 for existing M&S account holders) by new TopCashback members using a £15 sign-up bonus and cashback offer.
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Rising Costs:: Chocolate prices have surged by 16.5% in the past year, significantly outpacing general food and drink inflation (4.4%), according to Which?.
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Shrinkflation:: Some Easter products have decreased in size while maintaining or increasing their price. For example, a Twix white chocolate egg reportedly shrank from 316g to 258g but increased from £5 to £6 at Tesco (a 47% rise per 100g).
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Cause:: Record-high global cocoa prices, driven by poor harvests in West Africa due to adverse weather, are pushing up manufacturing costs.
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Why this matters:: Consumers face paying more for potentially smaller Easter treats this year. Understanding the market trends and available deals like the M&S offer can lead to significant savings.
In-Depth Analysis
The M&S Letterbox Hamper Deal
Marks & Spencer is offering an 'Easter Treats Letterbox Gift' priced at £25, featuring free nominated-day delivery and a gift message option. The hamper includes:
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Caramel Egg
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2 x Bubbly Bunny
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Orange Speckled Eggs (90g)
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Furry Field Friends Stick Pack
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Pretzel Party
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Net of Foiled Mini Eggs
*(Note: M&S states this hamper is not suitable for those with nut or peanut allergies)*
How to Claim the Deal:
1.
Sign up as a *new member* of TopCashback via their promotional link (essential for the £15 bonus).
2.
Search for Marks and Spencer on the TopCashback site and click the link to go to the M&S website.
3.
Purchase the Easter Treats Letterbox Gift (£25) as normal.
4.
The £15 bonus and applicable cashback should track in your TopCashback account, bringing the net cost down to £9.58 or £9.79.
The Bigger Picture: Chocolate Costs & Shrinkflation
The consumer group Which? highlighted significant price rises and shrinkflation affecting Easter chocolates:
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Terry's Chocolate Orange Mini Eggs (pouch): Price per 100g effectively rose 56% (smaller size, higher price).
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Cadbury Creme Eggs (5-pack, Morrisons): Price increased from £2.62 to £4.00 year-on-year.
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Nestle Kit Kat Chunky Egg: Size reduced from 129g to 110g at the same price point (17% more expensive per 100g).
Manufacturers attribute these changes primarily to soaring cocoa costs, driven by crop issues in West Africa. While companies state they try to absorb costs, price adjustments and size reductions are sometimes deemed necessary.
How to Prepare
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Shop Around: Compare prices across different retailers.
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Check Weight: Look at the price per 100g to understand the true value, especially when comparing different sizes or deals.
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Utilize Cashback: Look for offers like the TopCashback M&S deal.
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Consider Timing: Prices for seasonal items like Easter eggs often drop significantly after the holiday itself.
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Check Allergens: Always review ingredients and warnings if allergies are a concern.
Who This Affects Most
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Budget-conscious households.
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Families purchasing multiple Easter gifts.
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Consumers loyal to specific brands who may find their usual choices more expensive or smaller.
FAQs
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Q: How can I get the M&S Easter hamper for under £10?
You need to be a *new* TopCashback member and sign up via their specific promotional link. Then, navigate to M&S through TopCashback and purchase the £25 Easter Treats Letterbox Gift. A £15 sign-up bonus combined with standard cashback reduces the effective cost.
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Q: Why are Easter eggs more expensive and sometimes smaller this year?
Global cocoa bean prices have reached record highs due to poor harvests affected by weather, increasing production costs for manufacturers. Some companies pass this on via higher prices or by reducing the product size while keeping the price similar ('shrinkflation').
Key Takeaways
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Expect to pay more for chocolate this Easter due to rising cocoa costs.
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Be mindful of 'shrinkflation' – compare weight and price per 100g for best value.
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Deals like the M&S hamper via TopCashback offer substantial savings but often require specific conditions (like being a new member).
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Shopping around and potentially waiting for post-Easter sales can save money.
Discussion
Are you finding good Easter deals despite the rising costs? Let us know!
*Share this article with others looking for Easter bargains or wondering about chocolate prices!*
Sources & References
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