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Paige DeSorbo's Beauty Hacks and the 'Giggly Squad' Empire

about 1 year agoUS
Paige DeSorbo's Beauty Hacks and the 'Giggly Squad' EmpireSource: eonline.com
Summer House star Paige DeSorbo is known for her effortless beauty looks and practical self-care tips. Beyond beauty, Paige and her friend Hannah Berner have built a successful 'Giggly Squad' empire. This article explores Paige's beauty hacks and the story behind the 'Giggly Squad' phenomenon.

Key Insights

Paige DeSorbo uses Aquaphor on her eyebrows, eyelashes, and cheekbones to look more awake. Why this matters: This is an affordable and accessible beauty hack for anyone.

The 'Giggly Squad' podcast, co-hosted by Paige and Hannah Berner, has over 44 million downloads. Why this matters: It shows the strong connection they have built with their audience.

Kyle Cooke unintentionally named the 'Giggly Squad' during a Summer House episode. Why this matters: It's a testament to how organic moments can turn into successful brands.

Paige and Hannah launched a web series titled 'Hannah and Paige Try New Things'. Why this matters: They are expanding their brand into new formats, engaging their audience in different ways.

In-Depth Analysis

Paige DeSorbo's Beauty Routine

Paige DeSorbo emphasizes affordable and effective beauty solutions. Her Amazon Live sessions highlight budget-friendly essentials and unique hacks, like using Aquaphor as a multi-purpose product for an instant 'awake' look. This approach democratizes beauty, showing that great skincare and makeup don’t require a hefty price tag.

The Rise of 'Giggly Squad'

'Giggly Squad' began as an Instagram livestream in March 2020, evolving into a podcast and now a web series. The name originated from a Summer House episode where Kyle Cooke jokingly referred to Paige and Hannah as the 'giggly squad.' This accidental branding has become a major success, with a bestselling book and a national tour.

New Web Series: Hannah and Paige Try New Things

The new web series, 'Hannah and Paige Try New Things,' showcases the duo's adventures as they navigate various activities and challenges. This expansion into video content allows them to connect with their audience on a more personal level, further solidifying their brand.

FAQs

Q: What is Paige DeSorbo's main beauty hack?

Paige uses Aquaphor Healing Balm on her eyebrows, eyelashes, and cheekbones to appear more awake.

Q: How did the 'Giggly Squad' get its name?

Kyle Cooke unintentionally coined the term during a Summer House episode when he referred to Paige and Hannah as the 'giggly squad'.

Q: What is the 'Giggly Squad' known for?

Their podcast, live tour, and book, 'How to Giggle,' which covers navigating life's tricky moments with humor.

Key Takeaways

Paige DeSorbo's beauty tips are accessible and affordable, focusing on practical solutions.

The 'Giggly Squad' demonstrates how organic moments can evolve into successful branding opportunities.

Paige and Hannah continue to expand their reach through various media, including podcasts, books, and web series.

Discussion

Do you think Paige's beauty hacks are worth trying? Let us know!

Share this article with others who need to stay ahead of this trend!

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