Sofia Vergara's Toty Brand Expands with Thirteen Lune Partnership and New Retinol Serum

New Retail Partnership: Toty products are now available at Thirteen Lune's LA store, a retailer known for dedicating significant shelf space (90%) to brands founded by people of color.

Product Expansion: The brand launched its Reversa Retinol Photoage-Defying Serum, featuring 0.5% sustained-release retinol, retailing at $89.

Shared Values: Sofia Vergara emphasized the alignment between Toty's mission and Thirteen Lune's commitment to inclusivity and amplifying diverse entrepreneurs.

Why this matters: This partnership signifies a conscious choice to support inclusive retail spaces and reflects the increasing consumer demand for brands that prioritize diversity. It also shows Toty's evolution into corrective skincare alongside its sun protection roots.

Q: What is Toty?

A: Toty is a skincare and beauty brand founded by Sofia Vergara, developed with Cantabria Labs. It focuses on combining sun protection with corrective skincare solutions while championing inclusivity.

Q: Where can I buy the new Toty retinol serum?

A: The Reversa Retinol Photoage-Defying Serum is available on toty.com{:target="_blank"} and at the Thirteen Lune{:target="_blank"} flagship store in Los Angeles.

Q: Why did Toty partner with Thirteen Lune?

A: The partnership aligns with both brands' commitment to inclusivity, diversity, and supporting entrepreneurs of color within the beauty industry.

If you value supporting diverse founders and inclusive retail, Toty's presence at Thirteen Lune offers a new brand to explore.

Consider the new Reversa Retinol Serum if you're looking for a gentle-yet-effective retinol product to address signs of aging like fine lines and uneven tone.

Remember the importance of a combined approach to skincare: protect with SPF (like Toty's original focus) and correct with targeted treatments (like their new retinol and AHA serums).

Source 1: WWD - EXCLUSIVE: Sofia Vergara’s Toty Skin Care Brand Launches at Inclusive Retailer Thirteen Lune, Releases New Retinol Serum{:}

Source 2: Yahoo News - EXCLUSIVE: Sofia Vergara’s Toty Skin Care Brand Launches at Inclusive Retailer Thirteen Lune, Releases New Retinol Serum{:}