Cheech & Chong's High Visit to New Orleans: Launching THC Seltzer

Cheech Marin and Tommy Chong's recent visit to New Orleans highlights the growing acceptance and integration of THC products into mainstream culture. The duo, known for their stand-up comedy and films centered around cannabis, have now ventured into the legal cannabis market with their High & Dry THC seltzer.

Their tour around New Orleans included a stop at Lafitte's Blacksmith Shop Bar, where they enjoyed the bar's signature "purple drank" and posed for photos with the owner. They also visited Clesi's Seafood, where they learned how to peel and eat crawfish. The main event, however, was the launch of their THC seltzer at Rouses Market on Carrolton Avenue.

Hundreds of fans, some of whom camped out overnight, lined up to meet Cheech and Chong and purchase their new product. The event, which lasted for two hours, showcased the duo's enduring popularity and the growing demand for THC-infused beverages.

The High & Dry THC seltzer comes in various flavors and contains 5 milligrams of THC per can. It is marketed as a calorie-free alternative to traditional alcoholic beverages, catering to health-conscious consumers. The seltzers are available at Rouses for $13.99 a case.

The visit coincided with Jazz Fest, further boosting the visibility of their product. The Krewe of Dreux, a local Carnival organization known for its cannabis-themed celebrations, also joined in the festivities, underscoring the cultural significance of Cheech and Chong's visit.

Why does this matter? The launch of Cheech & Chong's THC seltzer in New Orleans reflects the increasing normalization of cannabis products. It also demonstrates how celebrities can leverage their influence to promote and legitimize the cannabis industry, driving further acceptance and growth.

What is Cheech & Chong's High & Dry Seltzer?

It's a new THC-infused beverage created by Cheech Marin and Tommy Chong, available in flavors like Magic Mule and Wondermelon.

Where can I buy it in New Orleans?

It is currently available at Rouses Market on Carrolton Avenue.

How much THC is in each can?

Each can contains 5 milligrams of THC.

Do you think this trend of THC-infused beverages will continue to grow? Let us know in the comments!

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