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Starbucks Launches Protein-Infused Drinks Nationwide
9 months agoUS
Starbucks is tapping into the protein craze with its new Protein Lattes and Protein Cold Foam drinks, now available nationwide. These additions allow customers to add a protein boost to their favorite coffee and other beverages.
Key Insights
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Starbucks has launched Protein Lattes and Protein Cold Foam drinks in the US and Canada, starting September 29, 2025.
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Protein Cold Foam can be added to any iced beverage for an additional $2 (prices may vary), providing about 15 grams of protein in a grande size.
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New Protein Lattes are made with protein-boosted milk, offering between 27 and 36 grams of protein per grande beverage.
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Flavors for Protein Cold Foam include banana, vanilla, sugar-free vanilla, chocolate, matcha, salted caramel, brown sugar, plain, and seasonal flavors like pumpkin and pecan.
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Starbucks is modernizing its menu with innovative options to meet consumer demand for protein-enhanced beverages. Why this matters: This reflects a growing trend of health-conscious consumers seeking convenient ways to increase their protein intake. The launch also aligns with Starbucks' strategy to innovate and stay relevant in the competitive coffee market.
In-Depth Analysis
Starbucks' introduction of protein-infused drinks marks a significant step in catering to health-conscious consumers. The protein-boosted milk is made by blending whey protein into 2% milk, offering a customizable option for various beverages. The Protein Cold Foam, available in multiple flavors, adds both flavor and protein to iced drinks.
Available Protein Drink Options:
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Iced Banana Cream Protein Matcha: Matcha latte with Banana Protein Cold Foam (24 grams of protein).
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Iced Vanilla Cream Protein Latte: Iced latte with Vanilla Protein Cold Foam (26 grams of protein).
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Chocolate Cream Protein Cold Brew: Cold Brew with Chocolate Protein Cold Foam (19 grams of protein).
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Sugar-Free Vanilla Protein Matcha (hot or iced): Matcha latte with protein-boosted milk (28-36 grams of protein).
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Sugar-Free Vanilla Protein Latte (hot or iced): Espresso with protein-boosted milk (27-29 grams of protein).
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Protein Matcha (hot or iced): Matcha with protein-boosted milk (28-36 grams of protein).
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Vanilla Protein Latte (hot or iced): Espresso latte with protein-boosted milk (27-29 grams of protein).
Customers can also substitute protein-boosted milk in any hot or iced beverage for an additional $1 (prices may vary), adding 12-16 grams of protein to a grande latte. A ready-to-drink version of the Protein Cold Foam is expected to launch in grocery stores later this year.
FAQs
What is Protein Cold Foam?
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A:: Protein Cold Foam is a flavored, protein-rich foam that can be added to any iced Starbucks beverage for an additional charge.
How much protein is in the Protein Lattes?
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A:: Protein Lattes made with protein-boosted milk contain between 27 and 36 grams of protein per grande beverage.
Can I add protein to any Starbucks drink?
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A:: Yes, you can add Protein Cold Foam to any iced beverage or substitute protein-boosted milk in any hot or iced beverage made with milk.
Key Takeaways
Starbucks' new protein-infused drinks provide a convenient way to increase protein intake while enjoying your favorite coffee. Whether you opt for a Protein Latte or add Protein Cold Foam to an iced beverage, these options offer a customizable protein boost to suit your taste. Key takeaways:
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New protein-infused drinks are available nationwide.
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Protein Cold Foam adds about 15 grams of protein to any iced drink.
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Protein Lattes contain between 27-36 grams of protein.
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Customize your favorite drinks with protein-boosted milk or cold foam.
Discussion
Do you think this protein trend will last? What's your favorite way to add protein to your diet? Let us know!
Share this with others who need to stay ahead of this trend!
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