The Chicago Triplets, led by Nasir Core, face the Miami 305, featuring Michael Beasley and Lance Stephenson.
The BIG3 All-Star Game kicks off the day, highlighting players from eliminated teams, including Dwight Howard and Greg Monroe.
Viewership for the BIG3 season is up 25% on CBS, with playoff games reaching record numbers.
The Miami 305 seeks redemption after a previous loss, while the Chicago Triplets aim to continue their winning streak.
Julius Erving and Michael Cooper will face each other again as coaches after their iconic rivalry in the 1982 NBA Finals.
Why this matters: The BIG3 championship showcases basketball legends and rising stars in a unique, fast-paced format. The league's growth in viewership and engagement demonstrates its increasing popularity and cultural impact. This championship game offers a compelling narrative of rivalry, redemption, and the enduring legacy of basketball icons.
The BIG3, founded by Ice Cube and Jeff Kwatinetz, has grown into a prominent 3-on-3 basketball league featuring former NBA players and international talents. Season 8 has seen significant growth in viewership and engagement, making it the most successful season to date.
Chicago Triplets: Anchored by playmaker Nasir Core, the Triplets overcame a rocky start to become championship contenders. The addition of Brandon Moss has been pivotal to their success.
Miami 305: Led by Michael Beasley and Lance Stephenson, Miami started strong but faced challenges towards the end of the season. Their strong performance in the semi-finals proved their championship mettle. They also have Mario Chalmers and Reggie Evans.
Nasir Core (Chicago):: Known for his playmaking and assists, Core is a crucial component of the Triplets' offense.
Michael Beasley (Miami):: A versatile scorer and rebounder, Beasley's performance will be vital for Miami's success.
Lance Stephenson (Miami):: The 4th Man of the Year brings energy and scoring to Miami.
Dwight Howard (All-Star):: Returning to Orlando as an all-star player.
The rivalry between coaches Julius Erving and Michael Cooper adds another layer of intrigue, harking back to their NBA Finals clash in 1982.
Viewership on CBS is up 25% this season.
The final playoff game between Dallas Power and Miami 305 averaged 958,000 viewers.
BIG3 social channels have seen a 402% increase in views year-over-year, with 735 million views season-to-date.
Fans can tune in to CBS on August 24 at 2 PM ET to watch the All-Star Game and Championship. Tickets are available at BIG3.com/tickets?ref=yanuki.com. Stay updated by following @thebig3?ref=yanuki.com on X and Instagram.
Q: When and where is the BIG3 Championship?
Sunday, August 24 at 2 p.m. ET at Addition Financial Arena in Orlando.
Q: Who are the key players to watch?
Nasir Core, Michael Beasley, and Lance Stephenson.
Q: How can I watch the games?
Tune in to CBS or stream online.
The BIG3 Championship features a compelling matchup between the Chicago Triplets and Miami 305.
The All-Star Game showcases the league's top talent and fan favorites.
Viewership and engagement for the BIG3 are on the rise.
The rivalry between coaches Julius Erving and Michael Cooper adds historical significance.
The games air live on CBS, offering an exciting viewing experience for basketball fans.
Do you think this trend will last? Let us know!
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