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Michigan Athletics Announces New Flagship Radio Partner WCSX-FM

about 1 year agoUS
Michigan Athletics Announces New Flagship Radio Partner WCSX-FMSource: freep.com
The University of Michigan Athletics department, in collaboration with Learfield’s Michigan Sports Properties and Beasley Media Group Detroit, has announced a significant shift in its radio broadcast landscape. A new multi-year agreement designates WCSX-FM (94.7 FM) as the new flagship radio home for the Michigan Wolverines, starting with the 2025 football season. This move aims to enhance fan access and engagement across Southeast Michigan.

Key Insights

New Flagship Station: WCSX-FM (94.7 FM) is the new primary radio broadcaster for Michigan Athletics in the Detroit market.

Coverage: The station will air all Michigan football, men's basketball, and ice hockey games, along with coaches' shows and other exclusive content.

Effective Date: The partnership officially begins with the start of the 2025 football season.

Key Personnel: Doug Karsch (play-by-play) and Jon Jansen (analyst) will continue as the broadcast team for Michigan football games.

Additional Coverage: Select women's basketball regular-season games and all postseason matchups will be carried on WMGC-FM (105.1 The Bounce).

Why this matters: For the first time, fans in the Detroit area can reliably tune into a single, powerful FM signal (94.7 WCSX) for live coverage of Michigan's three major men's sports, simplifying access compared to the previous multi-station arrangement (WXYT-FM, WWJ-AM, WXYT-AM).

In-Depth Analysis

This new broadcast agreement marks a strategic move for University of Michigan Athletics to consolidate its radio presence and broaden its reach within the crucial Southeast Michigan market. Partnering with Beasley Media Group brings Michigan's football, men's basketball, and ice hockey coverage under one roof at WCSX-FM, a station noted for its strong signal and heritage in the region.

Previously, game broadcasts were spread across different stations owned by Audacy (WXYT-FM 97.1, WWJ-AM 950, WXYT 1270 AM) and Cumulus Media locally in Ann Arbor (WTKA-AM). This new deal promises a more unified listening experience.

Jennifer Cadicamo, Vice President and General Manager of Michigan Sports Properties, highlighted the significance: "For the first time in the Detroit market, Michigan fans can hear live coverage of all football, basketball and hockey on a regional FM signal with 94.7 WCSX."

Doug Gnodtke, Michigan's Executive Senior Associate Athletic Director, added, "This collaboration will not only amplify the voices of our student-athletes and coaches, but it also strengthens our connection with fans and alumni in metro Detroit and across the state of Michigan."

The partnership extends beyond game day, including weekly features, exclusive interviews, and digital content across Beasley Media Detroit's platforms, aiming for year-round fan engagement.

FAQs

Q: Which station will broadcast Michigan football games starting in 2025?

A: WCSX-FM (94.7 FM) will be the new flagship station for Michigan football, men's basketball, and ice hockey games.

Q: Will the football broadcast team change?

A: No, Doug Karsch and Jon Jansen will remain the voices of Michigan football.

Q: Where can I listen to Michigan women's basketball games?

A: Select regular-season games and all postseason games will be broadcast on WMGC-FM (105.1 The Bounce).

Key Takeaways

Tune In: Starting Fall 2025, Michigan fans in Southeast Michigan should tune their radios to 94.7 FM (WCSX) for football, men's basketball, and hockey games.

Consistent Coverage: Enjoy simplified access with major sports consolidated onto one primary FM station.

Women's Hoops: Follow women's basketball action on 105.1 FM (The Bounce), especially during the postseason.

Familiar Voices: The popular football commentary team of Karsch and Jansen remains unchanged.

Discussion

This marks a new era for Michigan sports radio. Do you think this move to WCSX-FM will improve the listening experience for Wolverine fans? Let us know!

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