PGA Tour and NFL Films Partner for 'Chasing Sunday' at THE PLAYERS Championship

Why this matters: This partnership aims to enhance fan engagement by providing intimate access to players and the tournament, potentially attracting new audiences to golf.

PGA TOUR Studios and NFL Films have partnered to create 'Chasing Sunday,' a show focused on delivering an inside look at THE PLAYERS Championship. This collaboration marks a significant effort to bring the behind-the-scenes drama and tension of professional golf to a wider audience.

The show will feature mic'd-up access to several key players, offering insights into their strategies, challenges, and triumphs during the tournament. This approach is designed to emulate the success of NFL Films' 'Hard Knocks,' which has captivated audiences with its raw and unfiltered portrayal of NFL training camps.

The PGA Tour sees this as a crucial step in marketing the game and making it more accessible. By partnering with NFL Films, they aim to leverage the production company's expertise in storytelling to create compelling content that resonates with both hardcore golf fans and casual sports enthusiasts. The success of 'Full Swing' on Netflix has paved the way for this type of content, demonstrating the appetite for more intimate portrayals of golf and its players.

The production will involve a combination of cameras and producers from both the PGA Tour and NFL Films, ensuring a comprehensive and engaging viewing experience. The PGA Tour plans to adapt to the leaderboard changes, proactively inviting players in contention to participate and capture their experiences.

If successful, 'Chasing Sunday' could become a recurring franchise, offering fans ongoing access to the world of professional golf.

'Chasing Sunday' is a new all-access show produced by PGA TOUR Studios and NFL Films, offering a behind-the-scenes look at THE PLAYERS Championship.

The show will premiere on Tuesday, March 17, at 9 p.m. ET on the PGA TOUR YouTube channel&ref=yanuki.com and PGATOUR.COM&ref=yanuki.com.

The show features Akshay Bhatia, Rickie Fowler, Si Woo Kim, and Chris Gotterup, who agreed to be mic'd up during the tournament.

What aspects of 'Chasing Sunday' are you most excited to see? Will this new series bring you closer to golf? Share this article with others who need to stay ahead of this trend!