What is the current ownership structure of Bugatti?
Currently, Bugatti is part of a joint venture with Rimac, with Rimac owning 55% and Porsche 45%.
Automotive / Business
Rimac, the Croatian hypercar manufacturer, is reportedly in talks to acquire Porsche's stake in their joint venture, Bugatti-Rimac. This move could give Rimac complete control over the iconic Bugatti brand and streamline decision-making for...
The potential acquisition marks a significant shift in Bugatti's ownership structure. Since 1998, Bugatti has been under the Volkswagen Group umbrella. Rimac's move to gain full control reflects his ambition to blend Bugatti's heritage with Rimac's cutting-edge technology. The current joint venture, established in 2021, aimed to leverage the strengths of both brands. However, Rimac believes that sole ownership will enable quicker, more agile decision-making, unburdened by corporate bureaucracy. This transition comes as Porsche faces financial headwinds due to lower-than-expected EV demand and sales downturns in key markets. If the deal goes through, it could pave the way for Bugatti to explore new avenues in electric hypercars, aligning with Rimac's expertise in EV technology.
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**Who This Affects Most:**
Currently, Bugatti is part of a joint venture with Rimac, with Rimac owning 55% and Porsche 45%.
Rimac believes full ownership will allow for faster decision-making and long-term investments without corporate constraints.
Rimac is aiming to complete the acquisition by 2026.
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