- **Q: What is the current stock price of Crocs (CROX)?
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Business / Fashion
Crocs Inc. (NASDAQ:CROX) reported a solid Q2 2025, beating Wall Street expectations with contributions from both Crocs and Hey Dude brands. However, the company remains cautious about Q3 due to potential tariff impacts on consumer spending....
### Market Rebound and Valuation Crocs shares have recovered from a 20 percent drawdown to trade near $98.00. The stock’s forward price-to-earnings ratio is roughly 20 percent below its five-year average, suggesting a potential valuation correction.
### Brand Performance The Crocs brand continues to deliver strong gross margins near 60 percent. In Q1 2025, same-store sales grew 8 percent year-over-year, with a notable 12 percent increase in Asia-Pacific. Average selling prices climbed to $55.20 per pair.
### HEYDUDE Turnaround HEYDUDE posted an 8 percent gain in direct-to-consumer sales during Q1 2025. Strategic marketing yielded a 15 percent lift in TikTok Shop conversion rates. Management aims for profitability breakeven by Q4 2025.
### Tariff Impact New trade agreements have cut duties on goods sourced from Vietnam and Indonesia. The extended China tariff pause has reduced headwinds. Crocs expects total 2025 tariff costs to fall below $60 million, improving operating margin.
### Financial Performance Q2 2025 revenues rose 3.4 percent to $1.15 billion. Direct-to-consumer revenues grew 4 percent, while wholesale revenues rose 2.8 percent. The company anticipates uncertainty from global trade policy in Q3.
### New Icon Store Crocs recently opened its new Icon store in Soho, New York, featuring immersive storytelling and experiential shopping events.
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