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Chanel's New Campaign at Coco Chanel's Villa La Pausa | Pierpaolo Piccioli Appointed as Balenciaga's New Creative Director | Pierpaolo Piccioli Appointed as Balenciaga's New Creative Director | Chanel's New Campaign at Coco Chanel's Villa La Pausa | Pierpaolo Piccioli Appointed as Balenciaga's New Creative Director | Pierpaolo Piccioli Appointed as Balenciaga's New Creative Director

Fashion / Designer and Luxury

Chanel's New Campaign at Coco Chanel's Villa La Pausa

Chanel's spring 2026 campaign, under the creative direction of Matthieu Blazy, marks a return to the house's roots. Shot at Coco Chanel's historic Villa La Pausa on the French Riviera, the campaign emphasizes texture, movement, and human co...

Chanel's New Campaign at Coco Chanel's Villa La Pausa Image via WWD
Matthieu Blazy’s First Chanel Campaign Is Set in Coco Chanel’s Historic Villa La Pausa
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