- **Q: What were the key findings from Ollie's customer survey?
**
Yanuki
ARTICLE DETAIL
Ollie's Bargain Outlet Highlights Consumer's Pursuit of Off-Price Deals | Gen Z Echoes the Values of the 1960s, Says Coach's Former CEO | Target Aims to End Sales Slump After Lackluster Quarter | Target Aims to End Sales Slump After Mixed Q4 2025 Results | Home Depot's Q4 2025 Earnings: Navigating a Frozen Housing Market | Walmart Q4 2026 Earnings: Strong Holiday Growth but Outlook Falls Short | Costco Updates: Stricter Return Policies and Digital Cake Ordering | 95% of Shoppers Research Influencer Picks Before Buying | Saks Global Winds Down eCommerce Deal With Amazon: What Does It Mean? | Ollie's Bargain Outlet Highlights Consumer's Pursuit of Off-Price Deals | Gen Z Echoes the Values of the 1960s, Says Coach's Former CEO | Target Aims to End Sales Slump After Lackluster Quarter | Target Aims to End Sales Slump After Mixed Q4 2025 Results | Home Depot's Q4 2025 Earnings: Navigating a Frozen Housing Market | Walmart Q4 2026 Earnings: Strong Holiday Growth but Outlook Falls Short | Costco Updates: Stricter Return Policies and Digital Cake Ordering | 95% of Shoppers Research Influencer Picks Before Buying | Saks Global Winds Down eCommerce Deal With Amazon: What Does It Mean?
Retail / Consumer Trends
Ollie's Bargain Outlet Highlights Consumer's Pursuit of Off-Price Deals
Ollie's Bargain Outlet is celebrating National Bargain Hunting Week, and a recent survey highlights how important bargain hunting is to today's consumer. With rising prices impacting household budgets, more shoppers are turning to off-price...
Key Insights
- **Bargain Hunting is Essential:** 90% of consumers believe finding good deals is essential for managing household budgets.
- **Savings are Key:** 80% of shoppers return to Ollie's because of the significant savings compared to other retailers.
- **Brand Loyalty at a Discount:** 85% of respondents regularly find their favorite brands at unbeatable prices at Ollie's.
- **Deal Sharing is Common:** 87% of shoppers can't wait to share their bargain finds with friends and family.
- **Frequent Shoppers:** 90% of respondents shop at Ollie's at least once a month.
In-Depth Analysis
Ollie's Bargain Outlet (NASDAQ:OLLI) released the results of a survey of over 20,000 members of its Ollie's Army loyalty program, revealing key consumer trends in bargain hunting. The survey highlights that 90% of respondents consider finding good deals essential for managing their household budgets. This is further emphasized by the fact that over half of respondents are actively comparing prices between retailers and increasingly choosing discount stores like Ollie's.
Key findings from the survey include:
- 80% of respondents cited savings compared to other retail channels as the primary reason for shopping at Ollie's.
- 55% of respondents stock up on items when they find a good deal.
- 87% of respondents eagerly share their deals with friends and family.
- 90% of respondents shop at Ollie's at least once a month.
- 85% of respondents consistently find hard-to-beat deals on their favorite brands at Ollie’s.
Ollie's is celebrating National Bargain Hunting Week with a special event on August 11th in Harrisburg, PA, where they will be officially crowned as the Official Destination of National Bargain Hunting Week.
FAQ
- **Q: How often do Ollie's customers shop at their stores?
**
- **Q: What percentage of Ollie's customers share deals with others?
**
- **Q: When is Ollie's being crowned as the Official Destination of National Bargain Hunting Week?
**
- **Q: How important is bargain hunting to Ollie's customers?
**
Takeaways
- **Pay attention to pricing:** Compare prices between retailers to ensure you're getting the best deal.
- **Consider off-price retailers:** Stores like Ollie's offer significant savings on brand-name products.
- **Stock up when possible:** When you find a great deal, consider buying in bulk to save even more.
- **Share your finds:** Tell your friends and family about the deals you discover.
Discussion
Do you think this trend of bargain hunting will continue? Let us know in the comments below!
Share this article with others who need to stay ahead of this trend!
Sources
AUGUST 11, 2025 | NATIONAL SON’S AND DAUGHTER’S DAY | GLOBAL KINETIC SAND DAY | PLAY IN THE SAND DAY | NATIONAL RASPBERRY BOMBE DAY | NATIONAL PRESIDENTIAL JOKE DAY
Ollie’s Survey Reveals Surge in Consumer Pursuit of Off-Price Bargains
Exclusive Survey: 90% of 20,000 Shoppers Make Bargain Hunting Essential as Ollies Crowned Bargain King
Disclaimer
This article was compiled by Yanuki using publicly available data and trending information. The content may summarize or reference third-party sources that have not been independently verified. While we aim to provide timely and accurate insights, the information presented may be incomplete or outdated.
All content is provided for general informational purposes only and does not constitute financial, legal, or professional advice. Yanuki makes no representations or warranties regarding the reliability or completeness of the information.
This article may include links to external sources for further context. These links are provided for convenience only and do not imply endorsement.
Always do your own research (DYOR) before making any decisions based on the information presented.