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Scientists Discover "Olo," A New Color Beyond Natural Vision | NASA Accidentally Alters Asteroid's Solar Orbit During Planetary Defense Test | Night Sky Events: February 27 - March 1, 2026 | Rare Six-Planet Parade Graces the Night Sky in 2026 | NASA Targets Artemis II Rollback Due to Weather, Helium Issue | Artemis II Mission Faces Potential Delay: NASA Troubleshoots Helium Flow Issue | Artemis II Mission Targets March 6 Launch: Crew Enters Quarantine | Greenland’s Ice Is Churning Like Molten Rock | Michael Pollan Explores Consciousness in 'A World Appears' | Scientists Discover "Olo," A New Color Beyond Natural Vision | NASA Accidentally Alters Asteroid's Solar Orbit During Planetary Defense Test | Night Sky Events: February 27 - March 1, 2026 | Rare Six-Planet Parade Graces the Night Sky in 2026 | NASA Targets Artemis II Rollback Due to Weather, Helium Issue | Artemis II Mission Faces Potential Delay: NASA Troubleshoots Helium Flow Issue | Artemis II Mission Targets March 6 Launch: Crew Enters Quarantine | Greenland’s Ice Is Churning Like Molten Rock | Michael Pollan Explores Consciousness in 'A World Appears'

Science / Technology

Scientists Discover "Olo," A New Color Beyond Natural Vision

Scientists at the University of California, Berkeley, have discovered a new color, dubbed 'olo,' by using lasers to stimulate specific cells in the retina. This groundbreaking research pushes the boundaries of human color perception, offeri...

British artist claims he has created paint in ‘new’ colour announced by scientists
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Scientists Discover "Olo," A New Color Beyond Natural Vision Image via The Guardian

Key Insights

  • **Discovery of 'Olo':** Researchers created a new color experience by stimulating M cone cells in the retina with lasers, bypassing natural light conditions.
  • **Beyond Natural Vision:** 'Olo' is more saturated than any color seen in the real world, a blue-green hue that cannot be perceived without specific technological intervention.
  • **Scientific Validation:** The team verified the color by having participants match it on a controllable color dial, confirming a similar degree of color saturation among subjects.
  • **Artistic Interpretation:** Artist Stuart Semple has created a paint version of 'olo' called 'YOLO,' making the concept of the new color accessible to a wider audience, though scientists claim the hue cannot be replicated.
  • **Potential Applications:** The research may further the understanding of color vision deficiencies and lead to advancements in treatments for color blindness.

In-Depth Analysis

### The Science Behind Olo

Researchers at UC Berkeley conducted an experiment where they used lasers to stimulate individual cone cells in the retinas of participants. Specifically, they targeted the M cones, which are typically stimulated in conjunction with L and/or S cones under normal vision. By isolating the M cones, they created a color experience that doesn't occur naturally.

The color 'olo' is described as a saturated blue-green, more intense than any naturally occurring color. The name 'olo' comes from the binary code 010, representing the activation of only the M cones.

### The Experiment

Five participants with normal color vision took part in the experiment, using a device called Oz. This device, equipped with mirrors, lasers, and optical components, allowed researchers to precisely target and stimulate the cone cells. Participants then adjusted a color dial to match their perception of 'olo,' verifying the experience.

### Artistic and Philosophical Implications

British artist Stuart Semple has created a paint version of 'olo,' named 'YOLO,' aiming to make the color accessible to everyone. Semple has a history of reproducing exclusive colors, challenging corporate ownership and scientific claims.

Philosophically, the discovery of 'olo' raises questions about the subjectivity of color perception. Since 'olo' can only be experienced through technological means, it highlights the role of technology in shaping our sensory experiences.

### How to Prepare

While the average person can't experience 'olo' without specialized equipment, this research underscores the importance of supporting scientific advancements in vision and sensory perception. Individuals can stay informed about ongoing research and advocate for funding in these areas.

### Who This Affects Most

This research primarily affects those interested in vision science, color perception, and the potential for treating color blindness. Artists and technologists may also find inspiration in the possibilities of creating and experiencing new colors.

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FAQ

What is "olo"?

"Olo" is a new color discovered by scientists at UC Berkeley, created by stimulating specific cone cells in the retina using lasers.

How is "olo" different from other colors?

"Olo" is more saturated than any color that can be seen in the natural world and is a unique blue-green hue.

Can anyone see "olo"?

Currently, "olo" can only be experienced using specialized equipment in a lab setting.

Has anyone else tried to recreate "olo"?

Artist Stuart Semple has created a paint called "YOLO" based on the concept of "olo".

What are the potential applications of this discovery?

This research could lead to a better understanding of color vision deficiencies and potential treatments for color blindness.

Takeaways

  • **New Color Perception:** Scientists have expanded human color perception beyond natural limits.
  • **Technological Dependence:** The experience of "olo" relies on advanced laser technology.
  • **Artistic and Scientific Collaboration:** The discovery has sparked interest from both the scientific and artistic communities.
  • **Future Applications:** Research may lead to new treatments for color blindness and other vision impairments.

Discussion

Do you think the discovery of new colors like "olo" will revolutionize art and science? Share your thoughts in the comments below!

Share this article with others who need to stay ahead of this trend!

Sources

Disclaimer

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