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Maxwell House Rebrands as Maxwell Apartment to Meet Consumer Needs | Maxwell House Rebrands as Maxwell Apartment to Meet Consumer Needs

Food and Drinks / Coffee

Maxwell House Rebrands as Maxwell Apartment to Meet Consumer Needs

Maxwell House, a coffee brand owned by Kraft Heinz, is temporarily rebranding to "Maxwell Apartment" to highlight value for consumers facing rising living costs and coffee prices.

Coffee icon changing its name for first time in 133 years
Maxwell House Rebrands as Maxwell Apartment to Meet Consumer Needs Image via Fox Business
TOPIC maxwell house